Apps and How for the Desktop It Works Fine
This benefits both customers and the company digital marketing companies, since it includes a new type of consumer, who in previous times was marginalized, but is now highly productive and participatory in the market. Apps with hyper personalization consolidate the humanization of the brand. Choosing the best apps for desktop is most essential there.
Simplification and decluttering:
Minimalism and order are trends in app aesthetics. In addition to fulfilling a function of visual refreshment One Search Pro, they also help the management of the application and the fluidity in the user experience.
The best apps will be those that consider that less is more. Goodbye to clutter and visual noise like too many buttons, intrusive windows or overloaded menus.
Do you want to know more about the importance of app design?
In this article, you will learn why user experience (UX) and user interface (UI) are so important to creating a successful mobile application. You will also find the guides of the main manufacturers and suppliers such as Google, Apple, Windowx. Don’t miss them!
Visit the post about app design guides!
Virtual assistants: chatbots and artificial intelligence . Companies must constantly optimize customer service, and virtual assistants in apps are tools available to the user 24 hours a day. These programs have the ability to generate conversations in real time, solve problems with respect to the service and learn progressively to serve the user more naturally.
Innovation in virtual assistance is mandatory to differentiate itself from other applications and businesses in the same sector.
Full-screen usability and vertical video: content has always been king in startups’ communication strategies. And as of 2018 the importance of content and its way of presenting itself in apps intensifies. Full-screen content visibility is a novel proposition to offer more intense user experiences and avoid interruptions that can hinder the use of the application.
Vertical videos will also set the tone, as it has been determined that most people find it uncomfortable to have to rotate the mobile screen to view content. In this way, the customer’s attention will be captured more effectively.
Linear process flow: it is necessary to guide the user during their journey through the app. Previously, linear flow was relegated to video games, but this process can also optimize the use of apps from any other sector. The linear process flow consists of drawing a logical path or sequential steps that guides the entire customer journey, and takes the user to the final objective of the application or to satisfactorily complete actions within it.
Progressive information: storytelling and dialogue in real time are high-value resources in the mobile apps sector. Currently, they are committed to implementing them to improve the UX through progressive information. In this dynamic, information of interest is revealed (for instructive or engagement purposes) as the user makes decisions in the application.
3 ways to make your app profitable
Before undertaking the design of the app, it must be determined which application business model will be the most effective, and whether it is capable of adapting to the unique characteristics of the startup.
These are the most effective app models for scalable projects:
In-App Advertising Model
This model is especially useful when the company wants to make itself known, build positioning and earn a reputation. The In-App Advertising applications facilitate the access of new users to the brand as their download is completely free. In this case, the income comes from the advertising spaces arranged along the user’s journey. Due to the fact that the form of monetization can be intrusive, it is recommended to pay special attention to the amount of advertising and its forms of appearing in the app, since excessive promotion hinders the UX.